How Does Streamline Connector Track Sales Initiated by the AI Chatbot?

Modified on Sun, 29 Sep at 12:31 PM

Question: How does Streamline Connector track sales that are initiated by the AI chatbot, especially when a customer interacts with the chatbot before making a purchase?


Answer: Streamline Connector employs a sophisticated sales tracking system designed to capture and attribute sales that result from interactions with the AI chatbot, including those that arise from product recommendations. Here’s a detailed explanation of how this tracking works:


  1. Query Parameter Implementation: When the AI chatbot recommends a product, the URL provided to the customer for this product includes a specific query parameter: ?ai-recommended=true. This parameter is crucial as it marks the session or the click-through as originating from the AI recommendation.

  2. Shopify Theme Integration: A special script is integrated into your Shopify theme, which monitors for the presence of the ?ai=recommended=true parameter in the URL. If this parameter is detected at the time of purchase, Streamline Connector logs this event. The system then adds a note to the order indicating that the sale was influenced by the AI, allowing for precise tracking of AI-initiated sales.


This system ensures that sales influenced by AI interactions are accurately tracked, providing valuable insights into the effectiveness of AI recommendations and the overall impact of the AI chatbot on sales conversions. This feature is an enterprise-only option, designed to offer businesses a robust tool for measuring the direct financial benefits of implementing AI into their eCommerce strategies.



For more information or to set up this feature, please refer to our Sales Technical Guide, or contact our support team for personalized assistance.

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